About Waters & Co. Tech Solutions
Lead-to-revenue systems, internal tools, and analytics that make your work measurable
We build premium websites that capture leads, internal web apps that streamline operations, and analytics systems that prove ROI. If you need modern infrastructure that is fast to ship, easy to operate, and credible to business buyers, we deliver the full stack plus the documentation to run it with confidence.
What We Deliver
Systems, not one-off work
Many vendors ship a site or an app and disappear. We design for real operations: lead capture, routing, measurement, reliability, documentation, and an upgrade path for higher compliance environments.
Lead-to-Revenue Website System
High-performance marketing site with conversion UX, spam controls, scheduling, and clean lead intake. Built to be fast, measurable, and easy to update.
- Speed + SEO baseline
- Forms + validation
- Calendaring + notifications
Web Apps and Automation
Internal tools that replace spreadsheets and manual handoffs, reduce errors, and create consistent execution across teams.
- Auth + roles
- Postgres-backed workflows
- Jobs, queues, integrations
Analytics and ROI Dashboards
Event tracking, attribution foundations, and dashboards that answer the business questions: what drives leads, what closes, and where budget should go.
- PostHog + GA4/GTM
- Lead table design
- Client-ready dashboards
Managed Reliability (Retainer)
Observability, uptime monitoring, backups, incident readiness, and operational hygiene so production stays stable and recoveries are fast.
- Sentry + uptime checks
- Backups + restore testing
- Runbooks + escalation
Documentation and Runbooks
Clear, structured documentation that reduces key-person risk and makes systems easier to maintain, onboard, and audit.
- Architecture diagrams
- Common failure modes
- Rollback steps
Policies, SOPs, Standards
Business-grade policies and SOPs with version control and clean exports (PDF/DOCX). Designed to be practical, not shelfware.
- Security and operations policies
- SOP templates + tailoring
- Versioned source of truth
Our Approach
Precise delivery, verified outcomes
We build with a repeatable baseline so projects ship quickly, and we verify the parts that matter: performance, tracking, security hygiene, and clean handoff documentation. This reduces rework, makes marketing spend more accountable, and keeps systems maintainable as your business grows.
Build for conversion
Clear UX, fast pages, low-friction scheduling, clean lead capture.
Measure what matters
Events, attribution foundations, and dashboards tied to leads and outcomes.
Operate like production
Monitoring, backups, incident readiness, and safe deployment practices.
Document the system
Runbooks and diagrams so maintenance is not dependent on one person.
How We Work
A repeatable delivery process
This is designed to minimize ambiguity, control scope, and keep you informed without noise.
Discovery and scope
Goals, constraints, success metrics, and a fixed deliverables list.
Build and integrate
Implementation with staging and review checkpoints, not surprises.
Verify and instrument
Performance checks, tracking verification, and lead routing validation.
Handoff or operate
Documentation and training, plus optional monthly optimization and reliability.
Our Values
Professional standards, practical execution
Buyers choose us when they want clean engineering, predictable delivery, and systems that remain maintainable after launch. We operate with confidentiality, clear scope boundaries, and a bias toward verifiable outcomes.
Clear communication
Tight scope, written milestones, and simple status updates. You always know what is done, what is next, and what is blocked.
Confidential and secure
Security hygiene is included by default: least-privilege access, secret handling, and safe deployment practices appropriate to your environment.
Client-first execution
We fit the system to your workflow and team maturity. The goal is adoption and measurable improvement, not novelty.
A strong fit if you need
If you are spending time or money without clear measurement, or your operations rely on manual steps, the ROI from a modern system is usually immediate.
- More qualified leads from the same traffic and ad spend
- Clear attribution, funnel visibility, and ROI reporting
- Internal tools that replace spreadsheets and reduce rework
- Reliable operations, monitoring, backups, and runbooks
Next step
Book a consultation and we will recommend the smallest paid step that produces a measurable result.
Book a ConsultationReview service packages